THE PODCAST - EXECUTION AT SCALE
THE PODCAST -
EXECUTION AT SCALE
Real Operators
Real Answers
Real Operators
Real Answers
Real Operators
Real Answers
No-nonsense conversations with 3PL and supply chain leaders across the US on how execution, decision-making,
and operational systems evolve as logistics businesses scale. Experience over theory — every episode.
No-nonsense conversations with 3PL and supply chain leaders across the US on how execution, decision-making, and operational systems evolve as logistics businesses scale. Experience over theory — every episode.
June 11, 2026 · 1:00 PM EST
GUEST SPEAKER
Lori Ann LaRocco
President of LaRocco Consulting
and Former CNBC Global
supply Chain reporter
Episode 6
June 11, 2026 · 1:00 PM EST
Execution at Scale
Why the Wrong Customers Break Good Warehouses
Why the Wrong Customers
Break Good Warehouses
Why the Wrong Customers Break Good Warehouses
Not all revenue is equal. This conversation examines how customer selection decisions impact execution, morale, and scalability — often more than process or technology choices.
Not all revenue is equal. This conversation examines how customer
selection decisions impact execution, morale, and scalability — often
more than process or technology choices.
Not all revenue is equal. This conversation examines how customer selection decisions impact execution, morale, and scalability — often more than process or technology choices.
What you'll learn
How misaligned customers create complexity that compounds across the operation
How misaligned customers create complexity that compounds
across the operation
How misaligned customers create
complexity that compounds
across the operation
Why "revenue at all costs" backfires faster than most owners expect
Why "revenue at all costs" backfires
faster than most owners expect
The early warning signs of poor customer fit — before onboarding
The early warning signs of poor
customer fit — before onboarding
When saying no is the right operational decision
When saying no is the right
operational decision
How customer mix shapes morale on the warehouse floor
How customer mix shapes morale
on the warehouse floor
Sign Up & Save Your Seat
Sign Up & Save Your Seat
Past Episodes
Past Episodes
Past Episodes
Episode 5
56 Mins
Execution at Scale
Why Scaling Breaks Operations Before It Fixes Them
Vikrant Neb
Jonathan Brooks
Episode 4
65 Mins
Execution at Scale
Why Leadership is the Hidden Process Problem
Vikrant Neb
Tania Will Jeppesen
Episode 3
57 Mins
Execution at Scale
What Actually Breaks When a 3PL Scales
Vikrant Neb
Michael DeFabis
1
2
Next Episodes
Episode 5
56 Mins
Execution at Scale
Why Scaling Breaks Operations Before It Fixes Them
Vikrant Neb
Jonathan Brooks
Episode 4
65 Mins
Execution at Scale
Why Leadership is the Hidden Process Problem
Vikrant Neb
Tania Will Jeppesen
Episode 3
57 Mins
Execution at Scale
What Actually Breaks When a 3PL Scales
Vikrant Neb
Michael DeFabis
1
2
Next Episodes
Episode 5
56 Mins
Execution at Scale
Why Scaling Breaks Operations Before It Fixes Them
Vikrant Neb
Jonathan Brooks
Episode 4
65 Mins
Execution at Scale
Why Leadership is the Hidden Process Problem
Vikrant Neb
Tania Will Jeppesen
Episode 3
57 Mins
Execution at Scale
What Actually Breaks When a 3PL Scales
Vikrant Neb
Michael DeFabis
1
2
Next Episodes
1
2
3
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